Why tell a story?
Human brains are wired to remember stories not unconnected facts.
How to tell a story?
👉 Tip 1: Focus. Instead of trying to tell everything out of passion, it is more effective to have a focus and only tell/show the content that is relevant to the focus. Also, ask yourself this question, does this story excite you?
👉 Tip 2: Structure. Most likely, a story follows a certain structure – beginning, action, consequence, conflict, and ending. A story also involves characters.
👉 Tip 3: Expand. If you would like, you can also expand the story in terms of space and time. Our event is an example to expand the topic of instant noodles into a global perspective – ‘World’s comfort food – Instant noodles’.